Archives For WhitePages Mobile

We’ve got exciting news about our Android app Whitepages Current Caller ID. Say hello to our latest feature, Spam Score.

Here’s how it works. When an incoming call is suspected spam, users will be notified immediately. Then when they open the app, they will see important tidbits like the spam level based on a score of 0-10, the amount of spam reports made on the number in the last 90 days, and comments written by other Whitepages users. In addition to that, we’re also empowering Whitepages Caller ID users to warn other members of the community by leaving their own spam reports on numbers that turn out to be scammers or fraudsters. It’s an easy-to-use system that helps build a community of people who care about personal privacy and want to do a good deed in the process.

current_spam_screen (2)

At Whitepages, we worked hard to develop the most advanced spam identification system in the market. Whitepages Caller ID offers real-time analysis on billions of calls, texts and phone lookups from all of Whitepages’ 50 million users. Along with Spam Score, Whitepages Caller ID also blocks unwanted numbers from calling your Android. It’s just another way that Whitepages helps you maintain your privacy.

And in today’s world, features that put privacy back in the hands of users are more important than ever. Recent data from Whitepages Caller ID shows that approximately one out of three unknown calls are a suspected spammer. Whether that’s a marketing or sales call, or something more pervasive like the scams that emerged earlier this year, such as “One Ring,” “Grandparent’s Scam,” and the most recent “IRS Phone Scam.” By offering another layer of information on incoming calls, Whitepages Caller ID protects users and lets them know about potential spam before they take the call—and that’s something we feel pretty good about.

Check out the latest release of Whitepages Caller ID in the Google Play Store and read more about it in PandoDaily.


Thinking of getting Amazon’s new Fire phone? We’ve custom built our award-winning apps for optimum performance with the Fire phone’s unique capabilities.

The new Fire phone makes it easier than ever for users to communicate using the suite of WhitePages apps for everything from rich contact and caller ID data to the ability to block unwanted calls and texts. All of our apps now provide one touch access to frequently used features, from the people and businesses you call most to the calls and texts that you’ve recently blocked.

Amazon Fire phone has WhitePages CurrentID

 Features of the apps for Amazon’s Fire phone include:

  • WhitePages - With the WhitePages app you can take advantage of Amazon’s Firefly feature to call or send a text to a phone number and conduct a WhitePages search to identify rich contact data, which can be added to your address book with one touch. In addition, you can search for contact information for people and businesses, view menus or store hours, and get maps and driving directions.
  • WhitePages Current - WhitePages Current provides rich call and text ID with real-time streaming social status updates from Facebook, LinkedIn and Twitter as well as local information pertinent to the caller. The app incorporates a smart address book that updates in real-time with names, addresses and more information about all of a user’s contacts, including newly identified calls and texts. In addition, you can block unwanted calls and texts with alerts that warn against potential scams.
  • Mr. Number The popular call blocking and spam identification app lets users easily block or report unwanted calls and texts, including those from telemarketers and spammers. The associated widget allows you to see your most recent blocked calls and texts with one touch.
We think you’re going to love the experience. You can find all of the apps in the Amazon Appstore.

Today, I am excited to introduce the new WhitePages mobile site! The new site, which is live and available on your phone, has a new easy-to-use design for touch screen phones and many usability improvements that take advantage of today’s smart phone capabilities.  Try it out today by visiting on your phone’s browser.

New screen

Old screen

With all of the attention the growth of our Top 10 iPhone and Android apps have recieved, many of you may not know that WhitePages has a top 50 mobile website according to Comscore.  A large percentage of our mobile web users surprisingly have smart phones.  Surprising, considering that the industry would have us believe that everyone has moved on to apps, as Kevin Nakao mentions in his latest mobile web post on Mashable. We know that at times, it is just as convenient for you to use the mobile web as it is to find and download an app.  That is why our teams have been hard at work to give you options — Mobile Web and Apps.

Below are a few of the improvements.  Not all phones have advanced capabilities to support all features, but here are the highlights for many smart phones including iPhone and Android.

Auto complete to make life a little easier

  • Locate Me:  Press ‘Locate Me’ to quickly populate your current city and state, and to get directions from your local area.
  • Auto complete entry fields: Time saving feature that suggests common searches as you type.
  • User friendly app-like interface: Clean interface with more finger room for touch screen users.
  • Drop down menus: Let’s you navigate quickly between areas of the site.
We’re excited about the new look and feel of the m.whitepages site, and hope you are too! For a more extensive and visual review of the m.whitepages website, head to our YouTube channel and watch our WhitePages mobile website demo. And as we continue to refine and adapt our products to better suit your needs, we’re interested in your feedback. Feel free to leave a comment and let me know what you think!

What do pizza, dentists, hotels, florists, and auto parts have in common?  They are among the top searched items out of the millions of searches each month on the free WhitePages app for iPhone.  The app is continuing to gain popularity and has been downloaded over 5,000,000 times. It has remained Top 10 in the Reference category on iTunes for 20 months, and we’re excited to announce that this week the latest version hit the app store.  In addition to the apps great pre-existing features (read here for more information on WhitePages mobile iPhone app features), below is a brief summary of the upgraded features, and why they matter to you:

WhitePages iPhone App Screen

Ease of Use Improvements:

  • More in-app features: With the new version, you can easily return to your search after you browse an ad or access a map.  Previously, when you clicked on a map or an ad, you had to re-launch the app to return to WhitePages.  This is a time-saving upgrade that will feel seamless to you.
  • Larger location icon.  Now the location button is more noticeable and easier to press with your finger.  Having the app determine location is far easier than typing in your city and state time after time.
  • More prominent and larger phone number in the results.  We wanted to visually promote that once you find the person or business you are looking for, you can simply click on the number and call. We feel these design improvements reflect that simplicity.

Advertising Improvements:

  • It’s a fact of life that in the world of free apps, ads are a part of the customer experience.  We implemented location based ad targeting in this release, which is good both for the user and the advertiser because it’s like a match-making service.  If you are looking for coffee shop in a particular city, then seeing an ad for a coffee shop right around the corner is much more of a ‘match’ than seeing an ad that is not important to you. Overall, we wanted the ability deliver ads that are more relevant to you, the user.

I’d love to hear how you like the new features, so please go and upgrade the app, and if you haven’t yet downloaded it, now is a great time.  Also, please let me know what features you would like to see next version.

WhitePages Android app featured in national "Droid Does Apps" campaign

The WhitePages Android app has been a hit – and we’re thrilled that it’s been a Top 10 App in the reference section, especially coming on the heels of news that the Android may even be outselling the iPhone. Not to brag, but we’re proud to have helped identify over 100 million calls to date with our innovative Caller ID feature (available exclusively on Android smartphones) and were even recently featured in Verizon’s nationwide “Droid Does Apps” campaign.

That said, there’s always room for improvement. We have been busy working behind the scenes to shine and polish the new WhitePages and WhitePages with Caller ID Android apps, and while there are too many updates to list them all, here are some of the highlights we’re most excited about:

Search results are ranked by proximity and popularity, and easily saved to your contact list.

-        Business Search:   Finding nearby businesses is now quicker and easier than ever.  Select from a list of popular searches with just a few taps, see your search results ranked with distance from your current location, and see more detailed descriptions for popular businesses.

-        Add to Contacts: A new and improved interface makes it simply to view and modify listing information before saving it to your phone contact list.

-        Call ID: Choose how and where to display a Call ID window during incoming calls.  Customize your Call ID to work with almost any Android phone.

-        Offline access: Use the Recent Results button to see your most recent searches – even if you’re in an elevator or tunnel.   Never be without the numbers you need!

-        Sharing: Send listings to your friends with easy sharing by email or text.

-        More Devices: We’ve made updates to make the app work even better on the many Android devices available like the Droid, Droid Eris, Nexus One, Incredible, CLIQ and Hero as well the original G1 and MyTouch phones.

New icons!

Most importantly (OK not really) – we now have snazzy new icons!
We think V3.2 of the WhitePages Android app is a big step forward, and hope you do, too!

Feel free to share with us how it works for you as well as ideas for continued improvements.   Send a link to your Android phone to download the new app.