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	<title>Comments on: Brand Building: WhitePages Site Redesign</title>
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	<link>http://blog.whitepages.com/2009/04/01/repositioning-a-brand-whitepages-site-redesign/</link>
	<description>White Pages and the Connectory</description>
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		<title>By: John Lusk</title>
		<link>http://blog.whitepages.com/2009/04/01/repositioning-a-brand-whitepages-site-redesign/#comment-60466</link>
		<dc:creator>John Lusk</dc:creator>
		<pubDate>Tue, 21 Apr 2009 04:25:18 +0000</pubDate>
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		<description>Britt,

Thanks for the comments.  Very much appreciated.  We&#039;re trying to hard to wrap everything we&#039;ve done with the &#039;brand&#039; into a series of posts.  Tough narrowing it all down, but pretty good response thus far.  Hopefully, we can keep you entertained!

John</description>
		<content:encoded><![CDATA[<p>Britt,</p>
<p>Thanks for the comments.  Very much appreciated.  We&#8217;re trying to hard to wrap everything we&#8217;ve done with the &#8216;brand&#8217; into a series of posts.  Tough narrowing it all down, but pretty good response thus far.  Hopefully, we can keep you entertained!</p>
<p>John</p>
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		<title>By: Britt</title>
		<link>http://blog.whitepages.com/2009/04/01/repositioning-a-brand-whitepages-site-redesign/#comment-60454</link>
		<dc:creator>Britt</dc:creator>
		<pubDate>Fri, 17 Apr 2009 00:36:30 +0000</pubDate>
		<guid isPermaLink="false">http://blog.whitepages.com/?p=378#comment-60454</guid>
		<description>It&#039;s illuminating to hear from a Marketing VP about how hard it is to refresh a brand. I wish more veeps did this, but you are busy people! That sets you apart, John. Your posts always balance the reality of the endeavor with authentic optimism. Cheers! britt</description>
		<content:encoded><![CDATA[<p>It&#8217;s illuminating to hear from a Marketing VP about how hard it is to refresh a brand. I wish more veeps did this, but you are busy people! That sets you apart, John. Your posts always balance the reality of the endeavor with authentic optimism. Cheers! britt</p>
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		<title>By: John Lusk</title>
		<link>http://blog.whitepages.com/2009/04/01/repositioning-a-brand-whitepages-site-redesign/#comment-60405</link>
		<dc:creator>John Lusk</dc:creator>
		<pubDate>Tue, 07 Apr 2009 15:40:06 +0000</pubDate>
		<guid isPermaLink="false">http://blog.whitepages.com/?p=378#comment-60405</guid>
		<description>Shannon...thanks for the comment. Very much appreciated!  We&#039;ll keep the blog rolling...lots to talk about in the coming months.

Dave, ditto to you as well.  And thanks for the feedback.  I&#039;ll look into it today and forward along to our design team.  I know they&#039;ll appreciate the feedback and the kudos!

We&#039;re working our tails off to launch the new site within the next 4-6 weeks.  Amazing how much effort is involved in redesigning and repositioning a top 50 website.  Looking forward to seeing us pull it off.

Thanks again for comments.

John</description>
		<content:encoded><![CDATA[<p>Shannon&#8230;thanks for the comment. Very much appreciated!  We&#8217;ll keep the blog rolling&#8230;lots to talk about in the coming months.</p>
<p>Dave, ditto to you as well.  And thanks for the feedback.  I&#8217;ll look into it today and forward along to our design team.  I know they&#8217;ll appreciate the feedback and the kudos!</p>
<p>We&#8217;re working our tails off to launch the new site within the next 4-6 weeks.  Amazing how much effort is involved in redesigning and repositioning a top 50 website.  Looking forward to seeing us pull it off.</p>
<p>Thanks again for comments.</p>
<p>John</p>
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		<title>By: Dave Hanley</title>
		<link>http://blog.whitepages.com/2009/04/01/repositioning-a-brand-whitepages-site-redesign/#comment-60404</link>
		<dc:creator>Dave Hanley</dc:creator>
		<pubDate>Tue, 07 Apr 2009 14:13:12 +0000</pubDate>
		<guid isPermaLink="false">http://blog.whitepages.com/?p=378#comment-60404</guid>
		<description>John,

Excellent job on the redesign.  You&#039;ve really managed to make the myriad features seem easy to grok.  Kudos.

One piece of feedback, The &#039;WhitePages member&#039; mark reads like WMember.  It may just be the W and M right close to each other, but it just felt awkward (in a page that is awesome).

Again, great job.</description>
		<content:encoded><![CDATA[<p>John,</p>
<p>Excellent job on the redesign.  You&#8217;ve really managed to make the myriad features seem easy to grok.  Kudos.</p>
<p>One piece of feedback, The &#8216;WhitePages member&#8217; mark reads like WMember.  It may just be the W and M right close to each other, but it just felt awkward (in a page that is awesome).</p>
<p>Again, great job.</p>
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		<title>By: Shannon</title>
		<link>http://blog.whitepages.com/2009/04/01/repositioning-a-brand-whitepages-site-redesign/#comment-60373</link>
		<dc:creator>Shannon</dc:creator>
		<pubDate>Thu, 02 Apr 2009 17:50:50 +0000</pubDate>
		<guid isPermaLink="false">http://blog.whitepages.com/?p=378#comment-60373</guid>
		<description>This is great John - i learn so much from you blogs and posts.</description>
		<content:encoded><![CDATA[<p>This is great John &#8211; i learn so much from you blogs and posts.</p>
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